Bridging Two Worlds

A conversation about online media and what it means to your organization

Twitter – A Campaign Weapon?

Posted by B2W on November 10, 2008

JULIE Post

It happened to Sarah Palin and now our own municipal elections are heating up (relatively speaking of course).  This past week Vancouver NPA mayoral candidate Peter Ladner was the victim of an online networking spoof. 

According to The Vancouver Sun, Twitter turned into a “campaign weapon” when someone started posting comments under Ladner’s name. Turns out it was Vision Vancouver that was behind the campaign.  Instead of the word-slinging of the good ‘ol days, even politicians are resorting to this new digital era.  Just look at how Obama used social media in his campaign (unbelievable!). 

It’ll be interesting to see, as the date of the election gets closer, how these parties will use social media to reach out to their supporters.

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